End Of Year Roundup Pete Martin Photography

Leicester Headshot Photographer Pete Martin 2024 roundup

Professional Corporate and Events Photographer Pete Martin - Leicester

My Best Year Yet

I'm so excited to share that this has been my best year yet as a professional photographer! I've had the opportunity to work on some amazing projects, meet some incredible people, and capture some truly unforgettable moments.

I'm grateful to all of my clients for trusting me with their photography needs. I couldn't have done it without you!

Here are a few highlights from my year:

* Working with the brilliant people over at Miele

* Learning more video and drone skills

* Selling an image to the Daily Telegraph for a1yr usage

I'm so excited to see what next year brings! I can't wait to continue to grow my business and capture even more amazing moments.

Thank you for reading!

Sincerely,

Pete M

EW Awards - Pete Martin Photography 377.jpg

EW Awards - Pete Martin Photography 14.jpg

Aramas Law Lifestyle & Branding Shoot Manchester

Manchester Law Firm Branding shoot for Vogue Turkey

Environmental & Lifestyle portrait shoot for UK and UAE Family Law Firm Aramas

Samara from Aramas Law in Manchester has become somewhat or a regular client over the last two years. I make the trip up there 2-3 times a year so Samara can update her headshots, get new team members photographed and get some lifestyle/branding shots as well.

This particular shoot in October 2024 was a particularly interesting one, as Samara was being featured in Vogue Magazine Turkey.

We put together a mood board for some shot ideas, and we would be using her office space in Manchester City. I also had the idea of using a side street as it looked interesting and the light was good.

Overall we shot just over 200 images, and I edited 99. Here are a few of my favourites.

And here is the final article, and a hi res version of the shot used in it.

The image used in the article, Vogue Turtey

Also on the day we updated Samara’s headshots, all in a 1.5hr shoot.

Northwood Leicester Estate & Lettings Agent Photoshoot

Leicestershire Lettings and Estate Agents Branding/Lifestyle Photoshoot

Headshots and Environmental Portraits for personal branding & marketing

It was that time again for another photoshoot for Gosia and the fine folk over at Northwood Leicester.

I always look forward to these shoots as every person i’ve met there has been fun, the sessions are always a blast. This was no exception!

Headshots were discussed, but they wanted to get away from the grey background.. so we did a few test shots using the office space as a backdrop, and it looked great!

Katie had also researched a competitor who had some shots done at a local studio, one which I use for certain jobs. Katie then had the idea to use a wall and door in the office for similar shots, we again did a few test shots and they looked great.

The ladies also needed some environmental shots for marketing emails and social media. we ran over a few ideas and quickly got shooting!

The last image to capture was a full team shot.

It was a truly brilliant session, and i love the images produced. I believe they do as well all 4 people there left me Google Reviews!!!!

Take a look at a few of the images below.

Lifestyle and Branding Photography Leicester

I love it when a client comes back, it might be for updated headshots.. maybe a new person has joined the team etc.

Northwood Estate agents however wanted some shots around the office, these are called many different things.. Lifestyle, environmental portraits or the new buzz word in the industry, Branding Photography.

To me it’s all the same thing, capturing people doing their thing in the best possible light. Showing the environment in the portrait, with the person captured naturally… no staged poses. This helps show the companies culture, which in turn will attract new clients and future employees.

Here are a few examples from the 1.5 hours I was on site, 130 images were delivered in total.

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Have a read of this article about branding photography and why you should consider it..

Why Branding Photography is Essential in Business

In the competitive landscape of today's business world, investing in branding photography can offer a multitude of benefits for companies looking to establish a strong and memorable brand image. Here are five crucial points illustrating why branding photography is essential in business:

First Impressions Matter: Branding photography plays a pivotal role in creating a positive and lasting first impression on potential customers. High-quality, visually appealing images can instantly capture the attention of your target audience and convey the professionalism and identity of your brand.
Establishing Brand Identity: Consistent branding photography helps in establishing and reinforcing your brand identity. By showcasing your products, services, or team through cohesive visual storytelling, you can create a strong brand presence that differentiates you from competitors and fosters brand recognition.
Building Trust and Credibility: Professionally curated images can help build trust and credibility with your audience. Authentic and engaging photography can humanize your brand, showcasing the faces behind the business and creating a connection with customers based on transparency and authenticity.
Versatility Across Marketing Channels: From your website and social media profiles to advertising campaigns and printed materials, branding photography can be used across various marketing channels to maintain a consistent brand message. Versatile imagery ensures that your brand's visual identity remains cohesive and compelling across all platforms.
Increasing Engagement and Conversions: Compelling visual content has the power to drive engagement and increase conversions. Whether it's through captivating product images, behind-the-scenes glimpses, or lifestyle photography that resonates with your target audience, branding photography can help create a strong emotional connection that motivates customers to choose your brand.

In conclusion, branding photography is not just a luxury but a necessity for businesses looking to thrive in today's visually driven market. By investing in high-quality imagery that aligns with your brand values and resonates with your audience, you can elevate your brand presence, establish credibility, and ultimately drive business growth.

MDL Fitness Plymouth Shoot

Leicester Commercial Photographer Fitness Brand Shoot

A few weeks ago I was asked back to photography the fitness studio at MDL Marina in Plymouth.

I set of on the Friday, had dinner with Andy from the design team where we discussed the brief and shot list. Having a clear understanding of the images required, and their use is key for me. I can then think about lighting and composition to hopefully achieve the very best results.

As well as gerneral shots of the gym, both empty and fairly full, we also had to shoot every piece of equipment being used my both a model and a Personal Trainer. We set up classes such as spin and yoga, as these are a new offering.

I also took all of my portrait equipment to get some amazing shots of the PT’s.

It’s great working closely with the design team as they have a clear vision of the end product. It might be a local advert in the press. a pull up banner, a webpage or social media campaign. It’s crucial to get the best shots possible in the time on site.

Not only because Plymouth is 4hrs and 240 miles away from Leicester!

Here’s a few images from the shoot.

I also did a short vlog which is on my YouTube channel.

The Business Portrait, professional photographer Leicester

Business Portrait, Linkedin Headshots Leicester & East Midlands

Why Your Squirrel Profile Pic Won't Fly: The Power of a Pro Headshot on LinkedIn

In the bustling online jungle of LinkedIn, your profile picture is your first impression. Sure, you could stick with a blurry selfie of you feeding a squirrel (admittedly cute, but not professional), but why settle for "meh" when you can project confidence and polish with a professional headshot? Here's why it matters:

1. Stand Out From the Nutty Bunch: Let's face it, LinkedIn is crowded. A professional headshot sets you apart from the blurry selfies and vacation snapshots. It shows you take your career seriously and invest in your personal brand.

2. First Impressions Matter (Even in the Digital Jungle): You have mere seconds to capture attention in the online world. A polished headshot conveys competence, approachability, and trustworthiness – all essential qualities for career success.

3. Boost Your Visibility: Research shows profiles with professional headshots get 21 times more views! That means more opportunities to connect, network, and land your dream job. Think of it as LinkedIn catnip for potential employers and collaborators.

4. Build Your Brand, Not Your Weekend Getaway: Your headshot is an extension of your personal brand. It should reflect your professionalism, values, and industry. Ditch the beach pictures and opt for a look that aligns with your career goals.

5. Confidence is Key (and It Shows): Investing in a professional headshot can do wonders for your self-confidence. Feeling polished and put-together translates into your online presence, making you appear more engaged and approachable.

Remember: You don't need to break the bank. Many affordable headshot photographers offer packages to suit your budget. Invest in yourself, ditch the squirrel profile pic, and watch your LinkedIn presence soar!

Bonus Tip: Smile! A genuine smile projects warmth and approachability, making you more inviting to connect with. Now go forth and conquer the LinkedIn jungle with your best professional paw forward!

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Studio Portraits on Location throughout the East Midlands

Leicestershire Law Firm Portraits and Headshots

Leicestershire Photographer - Law Firm Portraits and Headshots

Business headshots for websites and Linkedin.

When a client returns to Pete Martin Photography multiple times, it's a testament to the quality and trust i’ve built with my customers. I pride myself on providing consistent, top-notch photography services that meet and exceed my clients' expectations. It's always a pleasure to welcome back familiar faces, knowing that they continue to choose Pete Martin Photography for their special moments.

Thank you to all or my returning clients for placing your trust in me time and time again.

One such client is a Johnson Astills, a brilliant Leicester Law firm.

I was back in January to photography new starters and a couple of people who have changed their appearance over the course of the last 12-14 months.

This local business resquires half body portraits, which then get resized via their website for more of headshot crop. Also I provide them with all the images in a transparant .png file, which means the background has been removed. This is useful for when you want the person to ‘float’ above the websites graphical design. Check it out below.

Check out a few more examples below, could this style of photography help your business stand out?

Get in touch for a no obligation consultation, lets see how I can help you.

Pete Martin 10 James Street Rental Income copies from letting agent..jpg

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Headshots and Personal Branding

Headshots and Personal Branding Photographer Leicestershire

I first met Jennny Collard from Rutland House Clinic during the COVID-19 pandemic, I was offering socially distanced family photo shoots at local parks and Jenny found me on Instagram. After that we also met online during a LAMP charity online business club meeting, and from their future face to face meetings.

With both of us being LAMP charity supporters we’ve both undertaken various fundraising activities, more about that in a future blog!

Jenny had recently changed her look, and therefor required some updated photos to match. We had a couple of conversations about the overall look of the headshots, and it was also decided that as Jenny works a lot from home, some branding shots would be beneficial to show prospective clients the surroundings.

Also, whilst I was there (and so were all of Jenny’s family), I threw in a couple of family shots as well.

What do you think of the branding and headshots captured on the day?

Business Portraits Leicester

Leicestershire Headshots & Portraits

Brilliant Business Portraits East Midlands

I had an email enquiry recently from the fine folks at Cresco, https://crescospreaders.com/ they were having a website refresh and wanted staff portraits with the accompanying short bio on each person.

We had a phone call consultation about the shots and decided to use a green background with a slight gradient, so it tied in with their branding colours. They have a great space to set up my mobile studio, a little more was appreciated as to create the gradient an extra light was required, but I’m sure you’ll agree the final shots look brilliant. It was also decided that I’d shoot half body portraits as opposed to tight headshots.

Mobile photography studio on Location for amazing business headshots and portraits in Leicestershire and the East Midlands — Mobile Studio on Location for amazing portraits and headshots in Leicestershire and the East Midlands

Everyone took direction well and we got the desired friendly & approachable results Cresco wanted to portray.

Have a look t a few of their shots below. Also, how amazing does their website look with the portraits on??!! https://crescospreaders.com/about-us/

So Cresco was shot in the morning, and it was time for GP3 Financial Solutions in the afternoon.

GP3 are based in Oadby and were referred to me by two other companies I’d completed headshots for.

For their s shoot, GP3 requested a slightly off white background and a more close up headshot rather than a half body portrait. I set up in their board room and set to work. Once again, due to everyone taking direction well, and seeing their photos appear in real time on my laptop, we actually finished ahead of schedule.

While i do not like to rush these sessions, I like to keep a pace during the shoot. It keeps the client/subject on their toes and not overthinking it too much. Also, If i finish ahead of time I’m out of the building and not taking anymore valuable time from the clients working day. Everyone wins.

Take a look at a few of the shots and a short BTS (behind the scenes) video clip below.

Pete Martin Photography behind the scenes. Portrait and Headshot photographer based in Leicestershire covering the East Midlands.

Leicester Portrait Photographer

Leicester Portrait photographer

Food Photographer

I few weeks ago I was contacted by a lovely lady called Harriet from Peterborough, who is setting a new business all around healthy food.

While I would not say I’m a food photographer, nor food stylist! Harriet needed a bulk of images to launch her website and also to kick start her social media channels.

After a consultation phone call to find out more about her business, Harriet set to work plan out out each dish she was going to prepare and the overall aesthetic. This prep work was key to the photoshoot running smoothly. Harriet also sent me a selection of sample images from other health food individuals that she liked the look of, this was my homework to research how the final images were put together and lit etc.

When it came to the shoot day, I arrived in Peterborough at 10:30am to find that Harriet had got all the dishes underway cook wise. Within 30 mins the equipment was set and I started shooting.

As it was a nice bright day, and the food photo area was near some bi-fold doors we used all of the available natural light. The only thing I used to modify the available light was a couple of small bounce cards/reflectors to reduce the shadows slightly on the opposite side.

During the final prep of each dish I swapped to camera 2 with a 35mm prime lens and grabbed some environmental portraits, I think these look awesome in black and white.

Towards the end of the shoot we did some lifestyle shots inside and outside with a little bounced flash to give a nice clean look.

Overall I’m super happy with the results, and it was a great day.

Many thanks to Harriet and her husband Dan for being so accommodating and Uber prepared for the shoot. And for sending me off with a food parcel and bottle of red wine.

Here are a few photos from the day.